This compression algorithm could change everything: here's what you need to know about CompressionX

This compression algorithm could change everything: here's what you need to know about CompressionX

Forget RAR or ZIP, CompressionX is nothing less than a revolutionary framework for data at rest

Data is boring. People get excited by the latest GPUs or CPUs. Hard drives, tapes and SSDs? Not so much, yet the world we live in revolves around data. More of it, every single second of every single day. Bits and bytes stored, moved around and manipulated are the very building blocks of our modern societies. AI has made it even more valuable by demanding faster access to exponentially more data all the time.

Industry analysts predict that up to 400 zettabytes of data will be produced by 2028, representing a 24% compound annual growth rate (CAGR): that’s an incredible 10 billion 40TB hard disk drives.

Underpinning data storage across platforms are compression algorithms. They are everywhere, literally. That clip on Youtube? Your phone call? That document you're working on in the cloud? They all have various levels of compression, either lossy or lossless.

CompressionX is a London-based tech startup and believes that its compression algorithm is one of the best, if not the best general purpose solutions on the market.

It can deliver up to 65% lossless compression rates, in other words, it could compress a 3TB folder of files into a 1TB one. That has a direct positive impact on storage requirements, speed of processing, and infrastructure costs. Performance though, is only part of the CompressionX story; the rise of big data and AI has recalibrated expectations of organisations when it comes to ESG objectives.

Put simply, the more you can compress data, the greener it is as it consumes less energy to store and move around (an important point as 90% of the world's data storage is cold, that is very rarely accessed), shrinking your digital carbon footprint as well.

Whether stored on premises or collocated in a data centre on the other side of the world, data has to be physically stored somewhere, either for future consumption or for legal purposes.

How does CompressionX work?

Unlike classic tools that rely on generic, one-size-fits-all compression algorithms, CompressionX introduces a smart, adaptive algorithm that analyses and breaks down your data to compress it more efficiently, tailored to your unique file set. Think of it as a real-time file compression broker.

Compatible with Windows and Mac platforms, CompressionX is free* and users can compress up to 25GB of data every month while the standard plan costs £3.99 per month (billed annually, per user) and offers unlimited compression.

And better compression couldn't come sooner. Storing 1 PB of data in the cloud for a year emits roughly 2000 tonnes of CO2 (based on estimated average energy use and data centre PUE). That’s an enormous amount of greenhouse gas that would take a forest the size of the City of London almost three years to absorb.

As Gen AI becomes more prevalent and digital transformation marches on, the global appetite for more data will increase exponentially. And this is simply not sustainable, not for the planet, not for future generations. We need better algorithms, right now. And CompressionX is the answer. Why not try it for free?

* You will need to activate it via email