Search results for Apple

Apple reveals Apple Intelligence as its gambit in the personal AI arena

By Kristina Terech published

Apple has revealed its AI - Apple Intelligence. Here's what we know so far.

Apple is reportedly investing in OpenAI, which may signal a deeper ChatGPT partnership

By Eric Hal Schwartz published

Apple is reportedly investing money in OpenAI.

Apple's rumored Apple Intelligence-powered smart displays could see it finally crack the smart home market

By John-Anthony Disotto published

Apple could be about to bring Apple Intelligence to your home with a rumored smart display product that has AI at its core.

Apple is reportedly partnering with Alibaba in China for AI features, and it makes sense after DeepSeek

By Eric Hal Schwartz published

Apple might be partnering with Alibaba for Chinese AI iPhone features.

Want to try Apple Intelligence? You might have to join a lengthy waitlist

By Alex Blake published

Leaked iOS 18 beta code suggests Apple Intelligence will be locked behind a waitlist before it launches more widely.

'Our models are preferred by human graders': How Apple's foundation models are coming on top of established rivals — On-device or Server-based responses indicate Apple is already competitive

By Wayne Williams published

Apple evaluates its Apple Intelligence foundation models through human assessment, and graders are liking the results.

Want to learn more about Apple Intelligence? Visiting an Apple store for one of the new drop-in lessons might be your best bet

By Jacob Krol published

A new kind of 'Today at Apple' session

Apple is ready to catch up in the AI market, CEO Tim Cook says

By Craig Hale published

Apple might be planning on expanding data centers and investing more in AI as it fights to keep up with Microsoft, Google.

Apple Intelligence 'changed my life': Tim Cook says Apple's AI is as innovative as the iPod’s click wheel or the iPhone’s touch screen

By John-Anthony Disotto published

Apple CEO Tim Cook says Apple Intelligence changed his life as company gears up for AI launch.

Rumored Apple and Meta collaboration might make the iPhone 16 a better AI phone

By Eric Hal Schwartz published

Meta and Apple are reportedly planning to bring Meta's generative AI to future Apple devices.

Is Apple Intelligence the new iCloud? AI platform tipped to get new subscription tier

By Alex Blake published

A new report claims Apple Intelligence could get a paid-for tier offering extra features to subscribers.

Apple removed 'Available Now' from the Apple Intelligence webpage, but it may not have been Apple's choice

By Jacob Krol published

Apple has removed 'Available Now' from its Apple Intelligence webpage, after the BBB's National Advertising Division recommended the removal.

'Apple must do this, Apple will do this' – Tim Cook rallies staff in face of AI delays

By David Nield published

Apple remains a long way behind when it comes to AI, but executives are confident about the future.

Apple Intelligence

It’s crunch time for Apple Intelligence as Apple execs look for a solution to the company’s AI woes

By John-Anthony Disotto published

Apple Intelligence woes could be resolved this week as Apple execs are expected to meet to discuss AI.

Apple Intelligence gets a Xiaomi tribute act with 'thoughtful' Super Xiao AI assistant

By John-Anthony Disotto published

Xiaomi's Super Xiao AI assistant looks an awful lot like Apple Intelligence.

Apple's AI reveal briefly helped it overtake Microsoft and be the world’s most valuable company

By Craig Hale published

Apple just overtook Microsoft as the world’s most valuable company following its AI announcement, but not for long.

Apple isn't using YouTube data in Apple Intelligence

By Lance Ulanoff published

Apple is clarifying its use of Pile training data (which may have included scrapped YouTube Data) to train its OpenELM model

WWDC 2025 as it happened: all the iOS 26, MacOS Tahoe, and iPadOS news, with live video from Apple Park

By Philip Berne last updated

Apple's big WWDC 2025 show kicked off today – here's everything that was announced, from iOS 26 to macOS 26 and more.

The EU could force Apple to put AirDrop and AirPlay on Android phones

By Jamie Richards published

It may be time to say au revoir to awkward file transfers

Your next iPhone and Apple Watch might finally feature US-made glass, but they still won't be made in America

By Jacob Krol, Lance Ulanoff published

Don’t call it an iPhone made in the USA

Apple contemplates SMB, enterprise as its next major revenue stream as it launches a new partner program

By Efosa Udinmwen published

Apple targets SMBs and enterprises with revamped partner program, aimed at boosting Mac sales and expanding business footprint.

Apple employee sues company for allegedly spying on personal worker devices

By Benedict Collins published

Apple facing allegations of spying on its employees in a new lawsuit filed in California.

Your HomePod will likely get left out of the Apple Intelligence party – here's why

By Becky Scarrott published

A fresh MacRumors report (based on Mark Gurman's Power On newsletter) says Apple has 'no plans' to bring Apple Intelligence to HomePods.

Apple could charge up to $20 per month for access to Apple Intelligence

By James Rogerson published

The best Apple Intelligence features could cost quite a lot of money according to an analyst.

Forget talking to a human ever again - Apple is rolling out AI chatbots in its customer service app

By Efosa Udinmwen published

Apple begns limited testing of AI chatbot in its support app, offering basic troubleshooting with privacy safeguards - and human fallback if needed.

Apple reveals major visual redesign for iOS 26, macOS 26, and more at WWDC 2025

By Jamie Richards published

Apple has revealed a major cross-platform redesign for iOS, iPadOS, and macOS, bringing the visual identity of the three platforms together for the first time

Apple hit by huge iCloud 'lock in' lawsuit that accuses it of 'rip-off prices'

By Alex Blake published

Apple has been accused of forcing its customers to stick with iCloud instead of giving them a choice of cloud storage providers.

After iPhone and iMac, Apple may be courting Foxconn to build AI servers based on its M-series CPU to accelerate Apple Intelligence potential

By Wayne Williams published

Apple "courting" Foxconn to build AI servers based on its M-series CPU to accelerate Apple Intelligence potential.

Apple-Alibaba deal raises concerns over data access with US lawmakers

By Craig Hale published

Apple needs to strike a deal with Alibaba to remain competitive in China, but it could spell disaster for the company in its home country.

Apple reveals the 17 must-download apps of 2025 – the App Store Award winners are here

By Jacob Krol published

Spotlighting 17 standout, AI-powered apps across its entire lineup